Should You Fire Your Website?

Should You Fire Your Website?

Most small business owners don’t think of their website as an employee. Perhaps they should. Your website is a tremendous resource for prospective and returning customers. Just like a good employee can answer questions and provide information for guests, your website...
Is Your Social Media Stressing You Out?

Is Your Social Media Stressing You Out?

Last week we witnessed what we already knew to be true about Facebook. It played out right before our eyes and seeing is believing. We often tell business owners that when used well social media is a powerful tool and when done poorly it is an absolute waste of time...
MSM Gift Guide

MSM Gift Guide

Shop Small! This little graphic came across my Instagram feed this morning and I thought it was the perfect addition to this post because it is so accurate. When you shop small businesses you truly make a real person happy. About half of American’s either work for or...
Modern Marketing 101

Modern Marketing 101

There are so many relatively new ways to reach customers these days. Some I deem as creepy cool. The technology available today allows us to target people according to places they’ve visited, either in-person or virtually. For instance, say your business participates...